Baloise
Baloise brings life’s little accidents to the big screen
Benny is back. After facing the daily challenges of self-employed life, Baloise’s familiar hero now discovers that private life comes with just as many unexpected surprises. From awkward mishaps to painfully recognisable bad luck, every situation is “straight out of life” — or almost.
With a new series of films and billboards, BBDO and Baloise show that good insurance starts with understanding how life really happens. Not with the fine print on page 37, but with solutions that make sense when things don’t go according to plan.
