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Sometimes, it’s easier to find the courage to confide over a coffee.
Last summer, Leffe wanted to stimulate the debate. And they succeeded: the 'National Debate National' campaign went international and even made it to the covers of Wall Street Journal, Euronews and ZDF.
The most important thing — if you love life? Not to put it in danger by drinking and driving.
The campaign aims to stimulate social contact among women with aBC (Advanced Breast Cancer).
Most marketing managers don’t think the world of podcasts, yet. And yes, that's a shame.
Some things you better leave to professionals. To specialists. To experts. And that's no different for content and copy.
Storytelling has proven its value in content. Time for something new. Enter: storydoing.